ANALYSIS OF ORGANIZATIONAL AND ECONOMIC SUPPORT OF URBAN PARKS OF UKRAINE BASED ON POLLS

Section Economics: Economic and Legal Problems of Regional Development

Abstract

The development of comfortable urban parks is impossible without determining the priority needs and preferences of citizens. With the increasing pace of urbanization and the density of urban population, public green spaces must be designed to meet the needs of different categories and segments of the population. This is a difficult task, given the significant demand of urban parks, and the limited nature of their areas. Therefore, in order to increase the public and economic effects, the planning of park space must take into accountconsider the opinion of citizens. The purpose of this article is to present the results of sociological research in Ukraine on the satisfaction of the local parks and the formation of a universal and simple methodology of the questionnaire survey analysis. The research is based on the foreign experience of questioning the improvement of city parks and theoretical works of Ukrainian and foreign scientists on the importance of park space in cultural life. The accessibility of the questionnaire survey and its simple interpretation will allow in the future to introduce the survey in the practice of state and public institutions. The task of the questionnaire survey is to simplify the connection between state institutions and the public, to increase the level of mutual understanding and interaction. The following research methods were used in the article: questionnaire survey using electronic communication resources, analytical method and logical generalization. The questionnaire survey is constructed in such a way as to show the consumer potential of existing parks and consumer preferences of visitors. By comparing these characteristics in the analysis, you can understand how existing park facilities meet the needs of citizens. In the process of the questioning, there were revealed the problems of surveys in Ukraine, as well as some priority features of the needs of citizens in the use of parks for residents of large and small cities, the current problems in the improvement of green areas of the main categories of cities in Ukraine. In order to disseminate the experience of questionnaire surveys in the field of park improvement and to increase the popularity of this method of public relations, a universal method of assessing the results of the survey was proposed, which is acceptable in the evaluation of any questionnaire, easy to use and gives a clear understanding of the priority of certain areas. The work aims to embody an integrated approach to park improvement, in which green spaces are seen as important public space in cities, so they are designed and modernized with the participation of public opinion.

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